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3D, CGI &MOTION

VISUALSSTORIESIMPACT

Visual experiences beyond reality.

Product films, CGI campaigns, animated brand systems and photoreal stills — built in 3D so you can shoot the impossible, change your mind late, and still hit the delivery date.

3D, CGI & Motion — ROMEXA service poster
ROMEXABUILD BRANDS THAT LAST

From concept to creation

A CGI shot costs the same whether the product exists yet or not. That is the whole argument: no studio day, no shipping a prototype across a border, no reshoot because the colourway changed. Once the asset is built, every new angle, finish and format comes off the same file.

We work look-dev first. Materials, lighting and camera are agreed on stills before a single frame is animated, because that is the point where changes are cheap and opinions are still useful.

The output is cut to where it runs: a hero film for the launch, verticals for social, loops for the site, and stills for retail — all from one build, all consistent.

Everything on the poster, in plain English

  • 01

    3D Modeling

    Production-ready hard-surface and organic models built to real dimensions from CAD, drawings or reference.

  • 02

    3D Product Visualization

    Photoreal stills of every variant, finish and configuration — without a studio or a physical sample.

  • 03

    CGI Advertising

    Campaign films where the camera does what a camera cannot, cut for broadcast, social and OOH.

  • 04

    3D Animation

    Movement with weight and intent — mechanisms, transformations, exploded views and character beats.

  • 05

    Motion Design

    Typography, UI and graphic systems in motion, for titles, explainers and product storytelling.

  • 06

    2.5D Animation

    Parallax depth built from flat artwork — fast to produce, ideal for social and always-on content.

  • 07

    VFX

    Simulation and effects work: fluids, cloth, particles, destruction, and the invisible fixes nobody notices.

  • 08

    Compositing

    CG married into live plates — tracking, relighting, grain and grade until the seam disappears.

  • 09

    Motion Branding

    A motion language for the brand: logo behaviour, transitions and timing, documented so others can use it.

Four steps, no mystery

  1. 01

    Concept and boards

    Reference, script and a storyboard or previz, so the film is agreed as a sequence before it is expensive.

  2. 02

    Model and look-dev

    Geometry, materials and lighting signed off on stills — the cheapest place to change your mind.

  3. 03

    Animate and simulate

    Camera, motion and effects blocked, then refined against the board with playblasts at each pass.

  4. 04

    Render, comp, deliver

    Final frames rendered, graded and composited, then mastered to every format and aspect you need.

Deliverables

  • Master film with graded audio mix
  • Social cutdowns in 16:9, 1:1 and 9:16
  • Photoreal stills at print resolution
  • Looping web-ready video and sequences
  • Source scene files and 3D assets
  • Motion guidelines for in-house use

Tools & stack

  • Blender
  • Cinema 4D
  • Houdini
  • Redshift
  • Octane
  • Substance
  • After Effects
  • Nuke
  • DaVinci Resolve

Chosen per project, not per habit — if something in your estate fits better, we use that instead.

Asked before you ask

What do you need from us to start?

CAD or dimensioned drawings if the product exists, plus brand assets and any reference you like. If neither exists yet, we can model from sketches and photographs.

How many rounds of revisions are included?

Two rounds at each stage — boards, look-dev, animation — are standard. Structuring it that way is what keeps late changes rare and cheap.

Can you match existing live-action footage?

Yes. We track the plate, rebuild the lighting to match, and composite so the CG element sits in the same room as the camera.

Do we get the 3D files?

Yes — scenes, models and textures are handed over, so the asset can be reused for new campaigns, AR or configurators later.

FROM CONCEPT TO IMPACT

Have something that needs to be seen?

Send the product, the script or just the idea. We will come back with a treatment and what it takes to make it.